Monster energy drink
Coke Makes a Monster Move
Cola giant agrees to long-term deal to distribute top energy drink brand in conjunction with Anheuser-Busch. » More


Glenlivet's Family Affair
Veteran Scotch takes a ‘family’ approach to its new print campaign amid a potentially tough gift-giving season. » More
Coldwell Banker Drops Home Prices to Lure Buyers
The real estate company's 10-day sales event will reduce prices on homes by up to 10%. » More
U.S. Mayors Call for 'Green Revolution'
Nation needs to generate more than 4 mil. green jobs by 2038, per a new report. » More

DIRECT
Smoking
Big Tobacco's Still Puffing
Think cigarette marketing's been snuffed out? Think again. Despite all the restrictions, tobacco brands' strategies still lead the pack. » More

CRM
Todobebe fiesta
Todobebé's Nationwide Fiesta Delivers Moms, Draws Marketers
The outreach initiative for Latina moms attracted large sponsors like P&G, Nestlé. » More

PROMOTION
Hockey
Honda Becomes Official Vehicle of NHL
Automaker inks a three-year deal with the league including sponsorship of TV, online coverage. » More

PACKAGING & DESIGN
Pringles design
Pringles Asks Consumers To Design Its Cans For A Cause
Procter & Gamble's popular chip brand encourages consumers to do a little arts and crafts in support of the Children's Miracle Network. » More

 
AUTOMOTIVE/ TRAVEL
Hummer Takes H3T to the Extreme (Sports)
Automaker puts men in driver's seat in new TV spot showing motorcycle, surfboard and hang glider. » More
Nissan Hires Hispanic Shop
Dieste Harmel will handle multicultural marketing for Nissan and Infiniti brands. » More
 
PACKAGED GOODS
Beauty At Any Price: Cosmetics Still Strong
Botox injections, $620 perfumes in Swarovski crystal bottles and $150 skin creams are still in demand as women refuse to pull back on beauty in down cycles. » More
General Mills, Kraft Launch Word of Mouth Networks
The programs provide consumers with information about new products, coupons and samples. » More
 
RETAIL / RESTAURANT
Analysts Question Wendy's Flight to 'Quality' Positioning
While McDonald's and Burger King have enjoyed strong sales, Wendy's has gone flat. » More
Study: Luxe Loses Luster for Wealthy
83% of consumers said they were waiting for items to go on sale before buying. » More
 
TECH / FINANCE
IGA, Activision Partner on PS3 Games
Venture will put ads in upcoming games, including Guitar Hero World Tour. » More
Financial Firms' Ads: 'Don't Blame Us'
After initially ignoring the Wall Street crisis, companies are starting to run messages that address the situation. » More
     
FEATURED BLOGS
Brand Elastic Logo
Consumer-Friendly Electronics
Jenny McCarthy and Philips have both just announced new brand extensions. One is launching a range of sex toys. The other a lifestyle brand and consumer-product line for children. » More

AdFreak Logo
The Copywriter Should Probably Be Arrested
This ad for Ortega has been making the rounds on gossip sites for a few weeks now, but we'd be remiss if we didn't share such a high-water mark in the exploitation of young Olympians. » More

 
EDITOR'S PICK
Diddy vodka
Diddy Channels Sinatra for Ciroc Vodka
Sean Combs shows us 'The Art of Celebration' in his first TV ad for Ciroc. » More
Unbutton Your Beast
Levi Unbuttons Its Beast
To draw some attention to its 501 jeans, the apparel company has launched a viral marketing effort that asks consumers to get creative with a pair of pants that unzip to reveal a talking creature. » More
 
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2 Nights in Rodanthe $13,418,454
3 Lakeview Terrace $25,667,507
4 Fireproof $6,804,764
5 Burn After Reading $45,567,391
6 Igor $14,222,701
7 My Best Friend's Girl $14,611,423
8 Righteous Kill $34,711,327
9 Miracle at St. Anna $3,477,996
10 Tyler Perry's the Family That Preys $32,761,276

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1 The Sentinel $8.28
2 Take the Lead $7.85
3 Poseidon $15.07
4 Friends With Money $6.54
5 RV $21.06
6 Inside Man $31.49
7 Akeelah and the Bee $5.46
8 Scary Movie 4 $20.13
9 Silent Hill $12.64
10 Just My Luck $10.73

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Rank Program People
1 NBC SUNDAY NIGHT FOOTBALL 22,230
2 HOUSE 14,773
3 60 MINUTES 14,594
4 SUNDAY NIGHT NFL PRE-KICK 14,024
5 FRINGE 13,272
6 PRIMETIME EMMY AWARDS(S) 12,339
7 AMERICA'S GOT TALENT-WED 12,235
8 FOOTBALL NT AMERICA PT 3 10,924
9 CSI 10,190
10 AMERICA'S GOT TALENT 9/18(S) 10,032

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